Are you part of the growing number of Perth removalists creating their own business websites?
You’re making a smart move.
While some moving companies in Perth might think a website isn’t worth the investment, having an online presence can bring significant growth to your removal business, attracting more local customers and boosting your revenue.
Creating a website in Perth’s competitive removalist market is easier than you might expect. With basic computer skills and willingness to learn, you could have your moving company’s website up and running within a day. However, the key to success lies in making sure your website ranks well in Google searches when Perth residents look for reliable removalists.
To help Perth removalists succeed online, here’s what your website needs to include for better search rankings. Let’s start with one of the most critical factors:
- Fast Load Speeds
When potential customers in Perth search for removalists, they want information quickly. Your website needs to load fast – it’s that simple. Google takes site speed seriously when ranking local Perth moving companies. Keep your site running smoothly by:
- Reducing unnecessary JavaScript
- Properly sizing and compressing your moving company’s photos
- Choosing a quality hosting provider that serves Perth effectively
- Make Sure You Have A Responsive Design
Mobile friendly and responsive design is essential in the modern world. Most website builders automatically give you a mobile responsive website, but it’s important to double check and make sure. Non-responsive sites are starting to receive significant SEO penalties.
- Make Sure Your Images Are Optimised
Images are very, very useful for SEO – when they’re used right. Make sure that you optimise all images before uploading them to your website. Make sure they aren’t too large, but make sure that they still have a decent resolution (ideally 72 dpi or higher). Name your images according to the focus of the page they’re appearing on, and use keywords in the alt text field.
- Meta Descriptions & Keywords
Meta descriptions and meta keywords essentially tell search engine crawlers what your site is about. They make it easier to rank well for relevant keywords, and are essential for SEO. If you’re not sure how to include meta keywords and descriptions, do some research. They’re important.
- Videos
Modern search engines love videos. Optimise your site for organic search engines by including videos that are relevant to and related to your written content. Make sure that you use proper written descriptions and keywords to tell search engine crawlers exactly what your videos are about.
Summary
Building your own removalist website is easier than ever. There are hundreds of different website builders out there that let people with no web development or coding experience create their own sites. Many of them are even free, allowing you to create a basic site without paying a cent. However, it’s important to make sure your new website is SEO friendly – if it’s not, you won’t rank well in the search engine results.